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brave new world

A world where we dare to move forward…

"Unlike the dystopian narrative of the book, I interpreted the title of this classic in its literal optimistic connotation: a new world, a new state urging us to be brave. To project into a brighter reality after undergoing a hardship, and collectively conquering it. A bright and courageous rebirth embracing the adventure…

I envision a collection that is inspired by a combination of: Adventure & trekking sandals, Comfort beach & city slides and Classical & Roman sandal references. The collection references sports & active footwear in its materials and forms stressing on comfort, practicality and gear for adventure."

Nafaq collection that is inspired by a combination of: Adventure & trekking sandals, Comfort beach & city slides and Classical & Roman sandal references. The collection references sports & active footwear in its materials and forms stressing on comfort, practicality and gear for adventure." A world where we dare to move forward… The

The making of Brave New World

Credits

Kegham Djeghalian

Concept & Creative Direction

Nafaq: Hanin Tarek & Amina Abouelghar

Faces of the Campaign

Muhammad Gamal El-Din

Cinematography

Amina Zaher

Photography

Maha Hamada

Image & Art Direction

Agnieszka Hoscilo

Makeup

Mazen Taya

Hair

Shahira Lasheen

Wardrobe

Hue Studios

Post-Production

Salma Elkafrawy

Graphics & Creation

Hisham Hamdi

Product & Creation

Amir Ali

Assistant Videography